
When researching album covers I realized that many of the album covers from within the 'indie' genre don't actually portray an image of the performer.
I am concerned that if I use a picture of Jem on the front cover, it will be a convention that is more associated with the pop genre. As the artists sound is quite 'poppy' we wanted to steer away from any pop imagery as we want it to appeal more to the fans of the 'indie genre, as we believe that this is the genre that fits best with our song, and we need to have a clear direction with our branding.


As most of these album covers show, most indie artists use some sort of logo or piece of artwork, which is something that I think i will include in my front cover. I also want to include images of Jem somewhere else in the Digipak, perhaps in the inside cover, to appeal to the 'teenage fangirl' audience. However, to appeal to a wider audience, I think that having artwork on the front is more appealing and aesthetically pleasing.
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