This is the website of the music producer 'Kaytranada', it has the animated illustration from the album cover in the middle, and each option on the website has a different illustration when you hover over it, each one links in with the theme of the illustrations and is moving which looks really cool and gives an interactive sense to the website.
One really good thing about this website is the game, which allows fans of the band to win a bonus track from their debut album. This really is really good idea for publicity, as people will play the game and tell their friends about it as it is a unique idea, making more people visit the website which spreads the name of the artist and is a fun and interactive way of spreading the word.
Creating something that is collectable is a very good way to market an artist, this is definitely something that I may consider. However I would have to look into the technical aspect of making something such as a game.
I really like the hand drawn illustrations and it is definitely something I will consider for my album cover. Unfortunately I am not very skilled at drawing, so if I did go down this route I would have to commission someone to make an illustration for me, I would want as much input as possible though so I would design I rough version.
One really good thing about this website is the game, which allows fans of the band to win a bonus track from their debut album. This really is really good idea for publicity, as people will play the game and tell their friends about it as it is a unique idea, making more people visit the website which spreads the name of the artist and is a fun and interactive way of spreading the word.
Creating something that is collectable is a very good way to market an artist, this is definitely something that I may consider. However I would have to look into the technical aspect of making something such as a game.
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